Posted October 15, 2018 09:18:10As Marvel toys continue to hit the shelves, they have also begun to change their names.
They recently announced that they will be rebranding the popular Hulk toys with the brand “The Hulk.”
The new name will go into effect on March 2, 2019, according to Marvel.comThe company said that it is “rebranding, in honor of the iconic superhero.”
That’s because they’re trying to change the character’s image, as they do for many other brands.
“We’re trying something new, which is trying to bring the character and his legacy back into the modern day,” the company said in a statement.
The company said it will have more to say on the matter in the near future.
Hulk’s name has been associated with various fictional characters since the 1950s, but it’s not known what the company will be changing in its name.
The character is often seen as an icon of the comic book industry.
The name Hulk first appeared in a 1953 issue of Amazing Fantasy #15, where the character first appeared.